Our people

Bruce has been with Smart Power since 1999 when he and Peter Alderdice set up the Auckland branch of the company.

Bruce is experienced in all aspects of line company operations having spent over 25 years in various engineering and management positions within the former Auckland Electric Power Board.

Bruce was involved in the initial stages of the de-regulated electricity market moving to the business development section within Mercury Energy during 1994. This was at the time when energy companies were first able to negotiate energy contracts outside their traditional supply areas.

Bruce has been a director of Smart Power Auckland since 1999 and specialises in customer networks, embedded networks, transmission, network supply negotiations and power quality issues.